Be All You Can Be.
These videos represent the core anthem hero videos from a three year partnership of crearting on site video and social-first content for the U.S. Army in partnership with the Hearst health brands.
Photos by Jeff Allen
Photos by Jeff Allen
Achieving Excellence: Air Assault School
All Army soldiers aim to make a positive difference in the world. Being all you can be isn’t just a marketing slogan but a goal for those who serve in this military branch. It means Army soldiers are proof of discovering purpose, amplifying passions, finding community and building connections.
In continuation of our impactful partnership with the U.S. Army, we introduce two soldiers who embody the Army’s pillars of purpose, community, service, and potential.
Putting the climbing skills to use!
Photo by Jeff Allen
The Army Ranger Challenge Team
This video is all about how the Ranger Challenge Team at Austin Peay State University (APSU) prepares for the Sandhurst Military Skills Competition. Three cadets—two captains and one team member take us through their experience on the team. We watch them train for the different challenges that test their military skills, as well as their physical fortitude, demonstrating what makes them among the most elite soldiers in the Army’s Green to Gold ROTC program.
Train Like A Drill Sergeant.
This is the story of two active U.S. Army Drill Sergeants, SSG Devante Mclean, and SG Elizabeth Calderon. Each shares their take on what it took them to become leaders, and why they go out of their way to develop leadership skills in others.
Full article and video here.
Director & Creative Producer - Josh K. Brede
Cinematographer – Mitch Blummer
Producer & Production Manager - Anne Ritz
Editor - James Brooks
Post Production Supervisor - Matt Kalkau
Color - Matthew Greenberg
Branded Content Editorial - Carey Rossi & Asa Canty